Feasymotion - Ideas Matter Interview
Cronos - Ideas Matter Interview
Intellectual Property: Substantiating Innovation
Brewie - Ideas Matter Interview
Ideas Matter - Haydn Evans World IP Day
CardioSecur - Ideas Matter Interview


About Ideas Matter

Ideas Matter is a consortium of cross-sector enterprises, small and medium-sized businesses and trade associations that aims to expand awareness and promote the benefits of intellectual property (IP). We firmly believe that ideas are important to the economy, important to society, important to companies both large and small.

New initiative seeks joined-up approach to combat illicit trade
Date: 21/09/2017
“Illicit trade not only results in business losses in the economy, but also destabilises society by fueling corruption and criminal activity at the local level,” said Jeff Hardy, Director-General of the new Transnational Alliance to Combat Illicit Trade (TRACIT) in an interview this week with Ideas Matter. “Government agendas even in such areas as working to achieve the UN sustainable development goals are undermined by illicit trafficking of commercial goods.”
Trademark sectors make substantial contribution to ASEAN economies
Date: 18/09/2017
Trademark-intensive sectors account for a substantial part of ASEAN countries’ GDP, exports, and jobs, according to a new Frontier Economics study of the role of these sectors in Indonesia, Malaysia, the Philippines, Singapore and Thailand.
Managing the IP risks of Cloud services
Date: 24/07/2017
We are witnessing an unprecedented digital transformation as more and more aspects of our lives become interconnected, from self-driving cars and the ‘internet of things’ (IoT) to the apps that deliver our groceries and schedule our maintenance appointments. It’s an exciting time for developers, startups and tech companies, as well as established businesses across industries that might be thinking about using digital and Cloud-based services for the first time. However, with a new pace of innovation comes a complex world of new challenges and hidden landmines, not least of which are the potential lawsuits over intellectual property (IP) in such new developments and services.
"Brands in Motion"
Date: 13/07/2017
An interesting new report and study from public relations firm WE Communications describes how the public perception and performance of trademarked brands is increasingly a dynamic rather than a static phenomenon requiring ‘brand motion’ rather than simply ‘brand positioning’.
OECD, EUIPO and Interpol map the ‘negative IP’ routes to economic and consumer damage
Date: 04/07/2017
With intellectual property (IP) rights serving as a strong factor in promoting innovation, economic growth, and consumer and societal benefits, the by-products of ‘negative IP’—counterfeiting—are precisely the opposite. New studies from the OECD, the EU Intellectual Property Office (OECD) and Interpol map the current hotspots and trade routes for counterfeit products, and outline the damage that these pose for both the economy and consumers world-wide.
What’s new in tech innovation? Holographic apps!
Date: 28/06/2017
Three-dimensional, holographic application programs from Belgium’s Cronos Groep were among the new tech innovations on display at this month’s EU Digital Festival in Brussels.